
how we help
World Class Consultancy, World Class Execution.
You might be here because your ecommerce efforts are falling flat, despite hard work, positive analytics data, and precious ad spend. You’re not alone - many retailers face this same challenge. But you don’t have to.
- Consultancy first approach.
- Strategy & execution all in one.
- Industry recognised expertise.
- Honest & sometimes bold.
Join the 500+ clients we have already worked with.
You Are Unique
every business is unique
so you deserve a unique solution
Our tailored-to-you approach will work with you to craft an ecommerce or B2B strategy
that’s driven by your objectives, your data, and your business needs, not generic formulas.
01
Fully understand your objectives
Our first step is to understand your business fully, from pricing strategies and competitors to stock levels and margin.
02
Identify areas of strategic growth
The consultative approach to profit, not growth. Strategic growth concentrates on what matters. Revenue is vanity, profit is sanity.
03
Execution of digital campaigns
Objectives and targets understood with the most profitable areas identified, its time to activate and take action.

why partner with trajekt
It feels different, it's very different.
Over the last 20 years we have witnessed first hand the number of retailers getting charged month in month out for services they either just don't need or services that just don't produce any profit. It's time to stop measuring total revenue as a KPI and time to align marketing activity with actual business goals.
trajekt's main mission is to raise the bar on 'what good looks like' - If your current marketing agency doesn't know your competitors, your pricing strategy, your margins per product, your industry and also where your customers like to hang out... then are they really performing as well as they could?
If you’re looking for an agency that just follows the crowd, we’re not for you. If you’re ready to disrupt the way the industry operates, hear straight-talking advice, and do more for less, let’s talk.
Our promise is no long contracts or commitment, with an added promise that we will do everything we can to complete our mission. If it doesn't work out that's totally fine, we want to work with you at all times and never against you.
We hold a lot of pride in our no contract approach where the proof is in the consultative approach taken to generate you results that actually mean something.
Straight talking - We are from Yorkshire so honesty comes first, no matter how challenging the conversation might be, it's best to discuss as soon as possible, we can keep things top level or go into great depth with lots of acronyms - it's up to you.
Data Protection
Embrace the Reliance On 1st Party Data
Data security should be top of your agenda when you work with any company, partner or individual.
It's hugely important to us partly because we understand the risks and you can see this in the news nearly every day, but mostly because in this day and age your data is key to your digital success.
The majority of marketing activation channels now utilise your first party data to retarget, create lookalike audiences or sometimes for just pure reporting - When you hand over this data it's very important you have reassurance that the data is used responsibly and safely.

First Step: NDA
First Step: NDA
The first part of the process we insist on is an NDA, a non disclosure agreement enforces both parties to not discuss any data we have seen or are working with. This covers potential competitor advantages as well as actual data.
Second Step: DPA
Second Step: DPA
Potentially more important than an NDA and the most commonly missed is a DPA, a data protection agreement outlines exactly how data will be processed or controlled between parties. We insist on a DPA agreement right from the start, it's just peace of mind.
ICO Register - Belt & Braces
ICO Register - Belt & Braces
The final step is to ensure you deal with companies that are registered with the ICO under the data protection act. This is not needed to run a successful business but does help to ensure that your data has serious consideration or protection.
our services
Services Designed
To Your Needs.
B2C
Consultancy
We work as part of your team, or with your existing agency(s), to work out what you need and when, developing an adaptable ecommerce strategy that is unique to you that fills the gaps.
Paid
Paid Advertising
Finally a PPC agency that covers all Paid Marketing Channels & knows how to handle your campaigns. Our strategies are designed to grow with your business so let's unlock your growth.
B2B
B2B Marketing
We take steps to amplify your presence, leveraging all B2B marketing channels including offline to create and implement a bespoke strategy that just cuts through the competition.
We don't like to use the word 'service', but that's what the industry expects. What ever your business needs, there's no off-the-shelf package, it's always bespoke.

A unique Proposition
Profit Based Pricing - Honestly.
Our Partners & Accreditations







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Tell us about how we can help
with your goals & objectives and we'll get back to you with the next steps.
Let's Work together. Who knows what we could achieve.
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At trajekt.digital, we’ll help you do more for less! Our expertise spans across strategy, consulting & digital marketing backed up by 35+ years of experience in the industry. Whether you’re a B2C retailer or B2B, we work as part of your team to help optimise operations, improve efficiency, and generate output
additional info
Frequently Asked Questions
We get asked all kinds of questions when speaking to potential clients for the first time, so here's a list of the most common questions we get asked.

Why should I choose you over other agencies or consultants?
Why should I choose you over other agencies or consultants?
We’re not just another agency chasing vanity metrics.
Our approach is simple: we treat your business like it’s our own. That means transparent communication, strategies tied directly to profit, and no fluff or generic templates.
You’ll work directly with experienced specialists who’ve scaled brands just like yours, not junior account managers reading from a script. We focus on results that actually matter to your bottom line – whether that’s lowering CPA, increasing revenue, or maximising your marketing efficiency.
If you’re looking for an agency that acts like a true partner rather than just another cost, let’s talk.
How quick can you start?
How quick can you start?
We can get started right away.
There’s no need to wait until the start of next month or next quarter. We often kick off projects mid-month to ensure you’re not paying just for onboarding or handovers. Instead, we dive straight into understanding your business and building a plan that delivers results from day one.
Profit Based Pricing, is that real?
Profit Based Pricing, is that real?
Yes. However it requires fully transparent honesty across every aspect of the business - Therefore it's not for everyone, but it is our most popular way of working as we are truly invested in your success.
How long does it take to see results?
How long does it take to see results?
It depends on your business – but we always focus on quick wins while setting you up for long-term growth.
For most clients, we start seeing traction within the first 4-6 weeks, whether that’s improved campaign efficiency, reduced wasted spend (including agency fees), or clearer data insights.
However, sustainable results – like consistent sales growth or achieving your CPA and ROAS targets at scale – typically take 2-3 months as we gather data, test, optimise, and build momentum.
Our approach is designed to deliver results quickly without sacrificing the solid strategic foundation that drives your profit long-term.
Who will I be working with directly?
Who will I be working with directly?
You’ll work directly with our experienced specialists – including our company directors.
We’re not the type of agency where you’re handed off to a junior after signing. Our directors remain actively involved in every client account to ensure you get the strategic oversight and expertise your business deserves - Consultancy first, always.
This means you’ll always have direct access to the people running your campaigns and shaping your strategy, with no unnecessary layers or slow communication holding things back.
Do you have experience in my industry?
Do you have experience in my industry?
Collectively, we have years of experience each, working across a wide range of industries including home, building & aggregates, fashion, beauty, and outdoors.
That said, we thrive on learning about new industries and uncovering opportunities others might miss. The more niche your business, the more interesting it gets for us – because we love the challenge of helping brands stand out and grow in any market.
Is there a contract or minimum term?
Is there a contract or minimum term?
For full peace of mind, we don’t tie you into long contracts.
Most of our bespoke services operate on a rolling basis, so you’re free to stay because you see real value – not because you’re locked in.
However, for our profit-based pricing model – which is our most popular option – we do have a contract in place. This protects both sides and ensures we have the commitment needed to drive the results we’re targeting together.
Are you a consultancy or a marketing service?
Are you a consultancy or a marketing service?
Both, we service marketing channels with a consultancy first approach. Or we are consultants with a marketing first approach. The background here is that we are marketing experts that started a consultancy, but this grew into service management because on the most part we were cheaper, more experienced and understood the business.
What results have you achieved for other clients?
What results have you achieved for other clients?
There are honestly too many to list – and it always depends on your objectives.
For some clients, we’ve stepped in as an acting ecommerce manager and extracted 25% more value from their external agencies. For others, we’ve reduced marketing costs by 50% in the first month while maintaining the same sales volume.
The common thread is that we focus on profit, not just chasing higher ROAS or revenue for the sake of it. We make sure your marketing is efficient, scalable, and truly working for your bottom line.